TRAIN THE TRAINER

CARBON LITERACY

FOR FOOD AND DRINKS BUSINESSES

Train the Trainer - Carbon Literacy for Food and Drinks Businesses is a new 4-week programme where I’ll help sustainability professionals become trainers through innovation. Add Capacity Building Trainings to your resume and help teams across business units to take action on sustainability goals!

In this small group program capped at 6 persons, I’ll help you supercharge your sustainability training career!

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    Do any of these sound familiar?

    • You’ve been given the role of a sustainability trainer at your job in addition to your day to day and need a solution fast
    • You want to pivot your job towards sustainability training but don’t have the resources (toolkits, lesson plans, quiz templates etc) to do so
    • You have already taken the CLP or a CPD-certified course and now want to become a trainer
    • You are looking for a more interactive, engaging, and practical learning environment rather than listening to long and boring lectures

    Imagine how it would feel to…

    • Help peers become Carbon Literate so they can reduce their impact on the food system
    • Help your business become a recognised Carbon Literate Organisation (CLO) that will benefit your business in a credible way
    • Save time and get training materials like lesson plans, template quizzes, and worksheets to help you start as a trainer
    • Combine Carbon Literacy with Design Thinking – learning the art of ideation, prototyping, facilitation, and workshopping to increase action on pledges!
    • Be part of a dynamic and collaborative experience, one that fosters an engaging and a hands-on learning experience
    • Guidance on course design in a structured way to get your course certified
    • Work from anywhere in the world, if the quality of your course is great (which it will be) you can market your services to global audiences (I will share my personal experience of training people all over world on sustainability).

    All of this is possible as a sustainability trainer and facilitator, even if you don’t have much time.

    And I can't wait to show you how....

    Meet your instructor!

    In case we haven’t met, I’m Heidi Yu Spurrell! With over 5,000 hours of experience in teaching and training corporate clients, I focus on helping the food service, manufacturers, and retail sectors shift toward sustainable practices.

    My journey into food sustainability began after I had children. I wanted the best diet for them, which led me to explore the challenges of healthy and sustainable eating amidst all the powerful marketing of high-fat and processed foods. This experience inspired me to pursue a career in food policy and strategy, taking an MSc in Food Policy at the Centre for Food Policy at City University London. I continued my love for education by taking a PGDip at UCL in Education Research.

    Today I train and support clients in a wide variety of food linked sectors including landlord developers, manufacturers, caterers, schools, banks, and insurance companies to name a few in adopting sustainable diets and procurement strategies. It's been a fun 10 years and I can't wait to show you more! Introducing Train the Trainer...

    carbon literacy train the trainer

    What's unique about this training?

    Introducing Train the Trainer - Carbon Literacy for the Food and Drinks Sector. In this new 4-week programme I’ll help sustainability professionals become trainers through innovation so you can add Capacity Building to your resume and help teams across business units take action on sustainability goals.

    I have found that transforming food systems through innovation workshops is a game changer for the foodservice industry.

    This isn’t your typical boring training programme that focusses on dumping facts on you – we harness the latest Design Sprint Methods to spark engagement that helps make learning content stick, and bring your student's sustainability pledges to life. The feedback? It speaks volumes!

    I have helped 100s of students become more confident on the topic of food and climate so they can help their businesses get clarity on designing and implementing their food strategy.

    Understanding sustainable food systems doesn’t have to be bogged down with heavy jargon or complex concepts. Instead, we simplify and clarify, making carbon literacy accessible and engaging for everyone. Don't believe me? See our testimonial below. Our goal is to create content that resonates, not overwhelms.

    testimonial carbon literacy future green

    Eligibility

    You must meet the following requirements:

    • You have some training experience
    • You have completed a Carbon Literacy or CPD-Certified Course*
    • You’re ready to commit for 4 weeks of remote training
    • You want to deliver collaborative and engaging learning environments

    *You can take the CLP course in parallel or after the TTT.

    Curriculum Overview

    Food System by Carbon Literacy Project

    Image: Carbon Literacy for a Better Food System

    The program onboarding begins on 7th January 2025. The course itself officially starts on 14th January 2025, with the first training day, and will continue for four weeks. Each week, you will have access to a new batch of supporting videos, I'll teach a new live session, and share suggested action items via email. If you miss a live session, the recording will be posted within 1 business day. You can do pre work before the course starts too to help you get into the swing of things.

    Summary of course dates

    • Tuesday 7th January 2025 - Onboarding
    • Tuesday 14th January 2025 - Day 1
    • Tuesday 21st January 2025 - Day 2
    • Tuesday 28th January 2025 - Day 3
    • Tuesday 4th February 2025 - Day 4


    Here's the tentative schedule, subject to change based on student feedback:

    Week 1: Introduction to the Carbon Literacy Project and Processes (14th January 2025)

    Duration: 2.5 hours

    • Clearly identify and align course objectives with the Carbon Literacy Standard to ensure participants are accreditation-ready. Sector-specific sustainability and climate science for food and drink sector, setting the stage for impactful training.
    • Acquire knowledge in climate science specific to food and drink, setting the stage for impactful training.
    • Evaluate various certification pathways (Facilitator, Trainer, Consultant) and determine the most suitable for individual and organisational goals.
    • Access and leverage key resources and support networks to build a robust Carbon Literacy course.

    Week 2: How to deliver to a Food and Drink business audience (21st January 2025)

    Duration: 2.5 hours

    • Build confidence in presenting climate science and its relevance to the food and drink sector, particularly around scope emissions (1, 2, & 3).
    • Develop the ability to contextualise the importance of food systems and global policy in a way that resonates with your audience.
    • Gain skills in effectively communicating complex climate science topics and translating them into easy to understand, accessible chunks for beginners, and receive constructive feedback from experienced trainers.
    • Learn from real world case studies to illustrate actionable steps businesses can take to reduce Scope 3 carbon emissions.

    Week 3: Course Design Essentials (28th January 2025)

    Duration: 3.5 hours

    • Apply Design Thinking principles to creatively address sustainability challenges within course design.
    • Integrate engaging, fun, and memorable activities to optimise the virtual learning experience.
    • Enhance your time management skills to balance content delivery with interactive engagement.
    • Develop a deep understanding of core training and facilitation principles tailored to various learning styles.
    • Practice delivering a course segment to peers, with an emphasis on clarity, engagement, and adaptability.

    Week 4: Design and Promote your Course (4th February 2025)

    Duration: 2.5 hours

    • Utilise online tools to create a seamless virtual learning experience that maximises learner engagement
    • Organise and structure your curriculum to ensure a logical and impactful course flow.
    • Access sample lesson plans and create an engaging, memorable experience for participants.
    • Explore strategies to promote your course effectively and build buy-in among stakeholders for lasting change.
    • Present a mini-course to peers, gathering feedback to refine your approach and increase training effectiveness.

    The above is supported by Monthly Coaching x 3 and a 1-1 call with Heidi

    The result...

    I’ll make it easy for you to become a certified trainer. Together, we’ll focus on doing, not just learning. You will be able to lead capacity building trainings so that your company can scale sustainability knowledge throughout your organisation.

    Listing out the goodies....

    Here's what's included in your student experience...

    1. 👩‍💻Complete lesson plans: Each trainer receives ready-made, structured lesson plans for each module. These include step-by-step instructions for delivering content, facilitating discussions, and managing activities. Trainers can easily follow these plans to ensure a smooth, effective delivery without having to build their own sessions from scratch.

    2. 📄 Comprehensive Course Outline: The course comes with a detailed outline that covers key topics, learning objectives, and timelines. This helps trainers design their programme in a structured way, so you stay on track and ensure you cover all the essential content while leaving room for interaction and discussion. Here is a sneak peak into a typical content training flow...

    3. 📂 Resource Pack for Participants: We will share with you our resource space so that you can easily share with your future participants. This pack includes key readings, cheat sheets, reflection exercises, and action plans, ensuring learners have everything they need to succeed even after the training is over. This is updated on a regular basis.

    4. 👩‍🏫 Access to Monthly Trainer Clinics : Trainers benefit from monthly clinics, where they can troubleshoot challenges, share insights, and refine their delivery methods. These sessions will help trainers feel supported as they perfect their facilitation skills, allowing them to consistently deliver high-impact training. The monthly trainer clinics will be held on the second Tuesday of the month from February - April. The specific dates (optional to join) for this are: 11th February 2025, 11th March 2025, and 15th April 2025.

    5. 🎖️Train-the-Trainer Certification: Trainers not only get the skills to deliver the course but will also be certified as official Carbon Literacy Trainers once they have their course approved by CLP HQ in Manchester UK, and run 5 co-facilitation sessions. This adds credibility and gives you the confidence to lead high-quality training sessions independently.

    6. 📊 Get and Set Expectations - Survey

    Right when you join, you’ll go through an onboarding process so I can learn more about your starting point, your goals, and any other info that will help me personalise your experience. This is also a chance for you to reflect on your own goals for the program.

    7. ☎️ Kickoff Call - Onboarding & Goal Setting

    On the 6th of January, we’ll have an informal Orientation Call to get to know your peers in this Founding Cohort. (It will be recorded, so no worries if you can’t join live). It’s casual!

    8. 🏋️‍♀️ Weekly Live Group Training Calls

    We'll meet once a week every Tuesday at 9am - 11:30am UKT / 5pm-7:30pm HKT (until 12:30pm UKT on day 4) for live group training sessions. There will be prompts in the curriculum to submit specific assignments for feedback.

    9. 🔖 Community and Instructor Feedback

    Our student community space is available for you to start discussions, celebrate wins, and share feedback with each other. If you can't come to a live call, or if you need support in between calls, we'll have a dedicated Feedback space in our online community where you can post any questions or work for review.

    So if you want me to personally look at your progress, or address any questions you may have, you'll be able to post there as often as you'd like. I'll personally reply to everyone with comments and/or a short video reply, and I love when students jump in and support each other too.

    With these benefits, I'm equipping trainers with everything you need to start strong and end stronger, and lead successful Carbon Literacy workshops from day one!

    Save your Founding Spot today! Prices in VAT.

    Plus, unlock these limited time bonuses ⏰

    Since this course is new, I wanted to include a few extra bonuses to show my commitment to helping students get real results:

    Bonus: #1:1 Consulting Call With Me!

    At any point during the next 3 months, you can book a 1:1 call with me (1 hour) to clarify any content material from the course. I’ll record the call over Zoom if you’d like to keep a copy for your personal use.

    Bonus: #2 My Top Three Marketing Tools to Promote your Course!

    My top resources to draw students towards you so you don't have to hard sell your course.

    FAQ

    Do I need any qualification before joining the course?

    You must have taken the CLP (with us or other provider) or our CPD Food Sustainability course before joining the trainer programme. See the eligibility criteria above for further detail.

    You can email me anytime at [email protected] for an invoice if your business is paying for this programme.

    What if this doesn’t work for me?

    Don’t worry! If you feel like this course isn’t for you or you can’t commit, we guarantee satisfaction and a full refund within 7 days of purchase, no questions asked.

    How long do I keep access to the course recordings?

    You have lifetime access to the course recordings, materials (such as worksheets, planning documents, etc.) and other resources!

    When are the live weekly group coaching calls? Tuesdays weekly

    The live weekly group coaching calls will be on Tuesday every week. Each call is 2.5 hours long (the final day is 3.5 hours long for practicals) on Zoom or other software.

    How can I get in touch if I still have questions?

    You can email me anytime at [email protected] if you have any questions relating to this course.

    How is this different from other similar courses?

    Instead of simply having coaching sessions, we incorporate the latest Design Thinking tools and Carbon Literacy Science. We aim for contribution rather than just consumption. Our workshops and activities aim to make learning more practical and collaborative. We also provide support clinics, both during and after the course to ease your journey as a trainer.

    An innovation workshop to align teams on pledges

    Pricing

    To recap, Train the Trainer - Carbon Literacy for Food and Drinks Businesses is a new 4-week programme where I’ll help sustainability professionals become trainers through innovation so you can add Capacity Building Trainings to your resume so you can help teams across business units take action on sustainability goals.

    In the future, this program will likely be priced at £1200. But for this founding round, the price is £998 (or 4 x £250) and you'll get lifetime access to the course, the community, and any future updates.

    When you join, you’ll unlock…

    • Lifetime access to the curriculum, including future updates
    • Live weekly group coaching (2 months)
    • Private student community

    Plus these exclusive Founders’ bonuses:

    • Bonus #1: Coaching Call with me
    • Bonus #2: My Top Three Marketing Tools to Promote your Course

    100% Satisfaction Guarantee ✅

    No questions asked, refund within 7 days of payment.

    Next Steps

    We start on Tuesday, 7th of January and you have the option to pay in full (£998) or choose a 4-month payment plan (4 x £250). I'm capping this group at 6 students so I can support everyone fully. The last day to purchase the course is the 6th of December. If you have a discount code upon purchase, the code is also valid until the 6th of December.

    So if this all sounds like it would be a fit for you, I'd love to have you join us:


    If you have any other questions, please don't hesitate to email me at [email protected]

    I'd love to help you figure out if this is right for you. All prices include VAT.